Social Media

2 Simple Ways To Include Event Discovery Sites In Your Marketing

Although you already be marketing your events to regional audiences and social media followers, a vast number of urban event-goers often using event discovery sites in order to make their plans. Here we explore two important ways in which you can incorporate event discovery sites into your marketing. __________________ Guest…

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YouTube Channel Checklist [HOW TO]

As a musician with a YouTube channel, it’s import that you optimize it to make the most of the many features available. In this helpful article we cover a checklist of seven things every artists should take care of to be sure they’re not wasting their channel’s potential. ____________________________ Guest…

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Twitter Confirms Commitment To Video with Major Partnerships Including Live, Vox BuzzFeed

Twitter, once the realm of 140 character marketing pitches, is venturing deeper into content delivery with the announcement of a range of streaming deals with major content producers. ________________________________________ Twitter has announced partnerships with Live Nation, BuzzFeed, Bloomberg, Vox Media, MLB Advanced Media and more to provide streaming multimedia content…

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Facebook Reports Earnings, 1.94 Billion Monthly Users (25% Of All People On The Planet)

Facebook’s growth has to slow sometime, but not just yet. Yesterday, Facebook reported Q1 earnings of $8 billion, up 49% over the same period in 2016. Net profits were just over $3 billion, up 76% percent over Q1 last year. But the big story is Facebook’s continued user growth as…

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Comparing "Stories" on Facebook, Instagram, Snapchat

Now that Instagram and Facebook have also hopped on the ‘Story’ train, it can be challenging for entrepreneurial artists know which to employ when reaching out to fans. Consequently we’re providing some key info on how to better make that call. _____________________ Guest post by Allison Ullrich, Manager, College &…

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What One Quote Can Teach Your Band

In this Dave Philp looks at finding the balance between serving an incumbent audience and reaching out to find a new one, both on social media platforms like Instagram, as well as out in the world as a creative performer. _________________________ Guest post by Dave Philp of Music Biz 101…

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Facebook Rights Manager Finally Lets Creators Make Money

Although Facebook’s Rights Manager once only gave creators the option to either take down content used by others or leave it up for reach and visibility, the popular social media site now has a system in place which allows users to monetize said content, in a structure similar to that…

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Spotify Shares Most "Emoji-ed" Artists

Spotify has over two billion user-generated playlists of which over 35 million have at least one emoji in their titles. The top ten most emoji-ed artists: Drake (Fire emoji) Justin Bieber (Heart Face emoji) One Direction (ID emoji) Rihanna (Crown emoji) The Weeknd (Sweat droplets) Ariana Grande Beyonce Ed Sheeran…

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10 Best Facebook Practices For Artists, Bands

Although it can be one of the best social networks for bands and artists to promote themselves on, Facebook is a complicated animal, and proper execution is necessary for getting the most out of the site. Consequently, we’re taking a look at ten of the best practices for musicians using…

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How To Gain Twitter Followers In 2017 [VIDEO]

When they zig on Twitter, you should zag, says music marketer Sunny Stuart Winter. Sunny used his time at university to research social media influence and the psychology and sociology of social media behaviour. Here, he shares tips on what to do and not do when growing your base of…

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